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Page 228 GO IT ALONE!
INDEX
“Three Rules Maximum” test, 166
Tiger Heart, Tiger Mind: How to Empower Your Dream (Rubin and Gold), 200
Time (magazine), 102, 139, 174
time-dependent businesses, 31–32
Time Inc., 159, 178
time independence, 51, 111–15 ASPs and, 61–62 outsourcing to achieve. See extreme outsourcing as success principle, 17, 31–35, 54–55
Time Warner, 159, 178
Tipping Point, The: How Little Things Make a Big Difference (Gladwell), 58
top-of-mind reactions, as talent clue, 100
Trademark & Data Research Company, 131
trade press, 95
Trichys, 60, 66
Trout, Jack, 39, 152
trust, outsourcing and, 146
two-revenue-stream business, 172
unbundling, 70–79, 91
“Unbundling the Corporation” (Hagel and Singer), 71
unrecognized value, 93
UPS Supply Chain Logistics, 156, 196
venture capital, 2, 174, 183–86
myth of, 134–35
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Versant Ventures, 22,
23
virtual integration, 85–86
Virtual Office News (newsletter), 74
Virtual-Office Tools for a High-Margin Practice (Bruckenstein and Drucker), 74
Voltaire, 118
“Vulnerability” test, 172–73
Walker, Jay, 159
Walker, Laura, 56, 102, 118
Wall Street Journal, 140,
159
Wal-Mart, 76, 163
Warner Books, 178
Web sites, 36–37, 95–96, 205, 206–9
business establishment and infrastructure, 207
business operations, 207–8
computers and related equipment, 207
creation and operation of own, 208–9 insurance types, 206
Weinberg, Steve, 116–17
Weintraut, Neil, 184–85
“What We Learned in the New Economy” (article), 139
wholesale buying, 116–17, 139
Who Says Elephants Can’t Dance?: Inside IBM’s
Historic Turnaround (Gerstner), 49, 192
Why Not?: How to Use Everyday Ingenuity to Solve
Problems Big and Small (Nalebuff and Ayres), 90
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GO IT ALONE! Copyright 2004 by Bruce Judson. Reprinted by permission of HarperCollins Publishers. All rights reserved.
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